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Castrol reveals new campaign #BadhteRahoAage

Castrol, India芒鈧劉s leading lubricant player, unveiled a new marketing campaign, #BadhteRahoAage, focusing on the opportunity of remarkable progress and success of truckers who prefer Castrol CRB TURBOMAX.

Castrol reveals new campaign #BadhteRahoAage

Aims to build the importance of business, finance, health, and the role of technology for the trucker community.

Castrol, Mahindra Insurance brokers tie-up for CAS workshops

Castrol India Limited, India芒鈧劉s leading lubricant player, has signed an agreement with Mahindra Insurance Brokers Limited (MIBL), a prominent insurance brokerage firm.

Castrol India introduces 100% recycled bottle for its premium engine oil brand

The brand is now being packed in a 100% Post-Consumer Recycled (PCR) bottle

Poised to Grow

India's lubricant market is growing up with demand for industrial lubricants on the rise. More infrastructure developments and growth in manufacturing in the coming years will see further demand growth for industrial lubricants.

Lubricant industry is becoming more dynamic

Lubricants are a crucial component of achieving significant business value by helping reduce costs and improve equipment productivity. Praveen Nagpal, Chief Technology Officer, Shell Lubricants India, shares more on his company's major activities towards this.

Adding value to equipment life

Industrial lubricants play a major role in improving the operational efficiency productivity of an equipment. Currently, the demand is for thinner lubricants that provide longer oil drain intervals.

We see double-digit growth for industrial lubricants

With about 200 distributors and extensive logistical reach, GS Caltex India has consolidated its presence in Indian market. Rajesh Nagar, Managing Director & CEO, shares more on the market opportunities for lubricants in Indian construction and mining industry

Moving towards next level

Construction and mining equipment demand high performance lubricants that can withstand severe weather and geographic conditions. These equipment work in harsh conditions, involved in handling of heavy loads, high temperature conditions, and are open to excessive wear.

Lubricants act as blood in an equipment

Lubricants act as a blood in case of any equipment. Any deterioration happens will eventually knock down the performance of the machine and hence hamper the productivity.

MAKING mining smooth

Equipment downtime cannot afford in mining operations as in most cases, mining sites are in remotest of locations and it may consume a lot of time in maintenance of the equipment.

Optimising efficiency

With the construction, mining and infrastructure projects are growing faster, there is a growing demand for productive and efficient equipment in various projects. This will boost the demand for technologically superior lubricants to meet the industry needs.

Lubes of the Future

Construction and infrastructure sector in India is gaining new momentum as the aggressive push by the government has scaled up the infrastructure development across the country.

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